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Money 20/20 | A Decade of Innovation

As a transformative event in the world of payments, Money20/20 USA has long been a stage for innovation, connection, and insight. This year, B4B Payments continued its tradition of attending and contributing to the event, bringing our thought leaders to engage in critical industry conversations. Here’s a look at how our team experienced and participated in this year’s show.

Lori Breitzke’s Journey with Money20/20

Lori Breitzke, our Head of Channel Development and Strategy, has a history with Money20/20 that stretches back to its initial run in 2012. As a seasoned expert in the fintech industry, Lori Breitzke highlights the event’s growth and maturation over the years. She recalls her initial encounters with Money20/20, describing it as a transformative experience in a time when fintech was still finding its footing.

“Back then, it was all about discovering new possibilities and building connections in a rapidly evolving space. “Today, it’s inspiring to see how much deeper the conversations have become, with even more opportunities for collaboration and growth. The show has matured yet remains a hub of innovation and partnership.” Lori Breitzke, Head of Channel Development and Strategy.

For Lori, Money20/20 continues to inspire. It’s not only a place for trendsetting but also a meeting ground for building enduring partnerships and exploring long-term strategies. As she noted, this year’s show provided both emerging trends and established frameworks, proving that Money20/20 remains as dynamic as ever.

Jodie Taylor’s Marketing Perspective

Jodie Taylor, Head of Marketing (EU/UK) at B4B, has attended Money20/20 for the past five years, bringing a valuable marketing perspective to the event. Her experience has consistently centred on how Money20/20 provides an exceptional platform to gain industry insights, explore new marketing opportunities, and connect with fellow industry leaders. Like Lori, Jodie sees Money20/20 as a place where lasting connections are formed and forward-looking marketing strategies come to life.

Money20/20 was as incredible as ever, but this year held something truly special. I had the privilege of joining an engaging panel discussion at our booth with Betsy Samuel, CMO of Thredd, and Araminta Robertson, Managing Director of Mint Studios and founder of The Fintech Marketing Hub CIC. Together, we explored the intricacies of fintech marketing in the EU/UK versus the U.S., sharing actionable strategies and fresh ideas for fintech brands aiming to connect meaningfully with audiences on both sides of the Atlantic. Jodie Taylor, Head of Marketing (EU/UK)

B4B Payments’ Contributions at Money20/20 2024

This year, B4B Payments took part in various activities aimed at showcasing our platform’s value and engaging in timely industry conversations. Our team presented a live demo, spotlighting B4B’s innovative approach to prepaid and expense management solutions. This hands-on demonstration showed attendees how our platform empowers businesses with real-time expense tracking, rapid fund distribution, and flexible, multi-currency capabilities.

We were also proud to be part of two impactful panel discussions. Lori Brietzke joined Dayo Okewale, Senior Advisor in the House of Lords (UK government), to discuss the significance of diversity in fintech leadership. They explored the critical role of inclusive financial services in shaping a more equitable and accessible industry. The conversation highlighted that while fintech is often seen as a hub of innovation and forward-thinking, the industry still struggles with fully understanding some of the markets it serves and unlocking real opportunities to innovate and drive meaningful change. Getting diversity, equity, and inclusion (DEI) right is about more than just ethics; it’s about results.

The 2019 analysis report by McKinsey & Company on Diversity wins: How inclusion matters, companies in the top quartile for gender diversity on executive teams were 25 percent more likely to achieve above-average profitability compared to those in the fourth quartile, an increase from 21 percent in 2017 and 15 percent in 2014

Additionally, Jodie Taylor shared the stage with Betsy Samuel, CMO at Thredd, to delve into the differences between fintech marketing strategies in the UK and the US. This conversation highlighted the unique approaches and challenges in reaching audiences on both sides of the Atlantic.

Solving Industry Challenges: B4B Payments Featured in FinTech Magazine

 In FinTech Magazine’s November issue, B4B Payments USA CEO Kieran Draper shared insights during Money 20/20 USA, focusing on Driving fintech innovation with streamlined payment processes and advanced tech, the US market expansion strategies for scalable growth and Shaping the future of payments with tailored solutions for industry demands. This feature highlights B4B Payments’ commitment to solving industry challenges and driving innovation. Watch the live interview.

Addressing Industry Challenges: B4B Payments’ Brian Lawlor in The FinTech Times

At Money20/20 USA 2024, B4B Payments’ Group CCO, Brian Lawlor, shared insights with The FinTech Times on addressing industry pain points; addressing Embedded Finance as a Game-Changer for seamless integration of financial services to tackle inefficiencies and drive growth across industries. Through these advancements, B4B Payments is directly responding to industry demands for greater efficiency, transparency, and scalability. Watch the full interview here

As we look back on another successful year at Money20/20, we’re reminded of the power of collaboration and innovation in driving the fintech industry forward. If you’re interested in learning more about B4B Payments’ solutions or would like to connect. We’d love to discuss how we can support your business goals.

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Empowering Disaster Recovery: Fintech Solutions for Efficient Aid Distribution

By Marchelle Becher, US Business Development Executive

Millions of people are impacted by natural disasters each year, facing financial challenges such as damage to homes, the need for temporary shelter, and the replacement of personal items and food. Increasingly, fintech solutions are becoming essential in addressing these urgent needs efficiently and effectively.

Over the past five years, the US has experienced an average of $18 billion annually in natural disaster-related damages. With increasingly extreme weather patterns, this trend is expected to worsen. In the first half of 2024 alone, the US has already experienced 11 confirmed weather/climate disaster events with losses exceeding $1 billion each, well ahead of the expected 5-year average.

Having attended several conferences dedicated to disaster aid and preparedness, it’s clear that private and public organizations are actively seeking viable solutions. Companies like B4B Payments are crucial in providing financial aid distribution and ongoing support for those affected by disasters, especially regarding financial inclusion.

Addressing Financial Vulnerability and Inclusion

Low-income households are disproportionately affected by disasters. Many do not qualify for disaster loans, and grants often fall short. Delays in relief efforts compound their financial vulnerability. However, changes are taking place to improve support for those impacted by these life-changing events.

The Federal Emergency Management Agency (FEMA) overhauled its aid distribution methods earlier this year. One fundamental change, made effective March 22, addresses disaster victims’ economic challenges. FEMA’s Displacement Assistance program now provides money for shelter not only to those who had to leave their homes but also to those who were already homeless. As FEMA stated, this change is a “more equitable and efficient” approach, overcoming the challenge and addressing the disparity of helping only those who can pay their hotel bills upfront.

Additionally, FEMA has created the Serious Need Assistance program, providing $750 to individuals for severe or immediate needs such as water, food, first aid, infant formula, diapers, personal hygiene items, or fuel for transportation. This payment is in addition to aid for home repairs and other disaster-related needs.

In 2023, the United States experienced 28 separate weather or climate disasters that each resulted in at least $1 billion in damages. NOAA map by NCEI.

The Urgent Need for Preparedness Funds

With improved fund issuance, private and public agencies are stepping up efforts to work with companies like B4B Payments on “Preparedness Funds”—pre-arranged financial resources and distribution solutions that can be quickly activated in the event of a disaster. The “Preparedness Funds” approach improves financial inclusion, reduces the time needed to distribute funds, and eliminates the potential for theft and fraud with the self-service platform.

Supporting disaster preparedness and relief to ensure funds reach those in need is a critical focus for B4B Payments. Financial technology companies can simplify and expedite relief payments, ensuring a smooth customer experience and efficient distribution of funds, especially compared to manual or paper-based methods.

B4B Payments’ Comprehensive Solution

We offer a seamless prepaid card payout solution that considers the entire ecosystem, from funders to survivors, ensuring secure and efficient fund distribution. With our self-managed, instant issue platform, organizations and agencies can send physical and virtual prepaid cards to those in need, allowing for quick fund distribution while achieving full transparency, reporting capabilities, security, and guaranteed regulatory compliance.

Key benefits of working with B4B Payments include:

  • Instant issuing and delivery with activation timing control and funding flexibility, allowing agencies to choose when to activate cards, reload, and options to send either physical or virtual cards.
  • Secure, self-service platform offering full management and program control with the ability to set hierarchy-based access.
  • Real-time reporting capabilities to monitor programs, identify trends, and develop valuable insights, easing analysis access data within a specific time-period view transaction volume, merchant category spend, and ATM usage.
  • A simple mobile interface enables recipients to block their cards if they are lost or stolen and access accurate, real-time account information.

By leveraging our global payment solutions, our partners can better prepare for and respond to disasters, ultimately building stronger, more resilient communities.

B4B Payments’ Comprehensive Solution

B4B Payments is a proud member of Payments as a Lifeline (PaaL), and we are committed to transforming disaster relief efforts through innovative financial solutions. If your agency wants to improve its aid distribution methods and ensure rapid, secure, and transparent fund disbursement, we invite you to partner with us. Together, we can significantly impact the lives of those affected by natural disasters.


Visit our Disaster/Humanitarian Information Page for more information.



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B4B Payments Featured in Nordic Fintech Magazine: Unlocking Growth in the Nordics

The Nordic region is fast emerging as a global Fintech powerhouse, and we’re thrilled to be featured in Nordic Fintech Magazine, highlighting the unique opportunities this market presents.

With a stable financial system and progressive regulations, the Nordics are becoming a launchpad for global Fintech expansion. Companies that navigate this highly competitive and technologically advanced landscape can leverage their expertise to expand internationally.

Brian Lawlor, Group Chief Commercial Officer at B4B Payments, shared his perspective: “Companies that succeed in this highly competitive and technologically advanced market can leverage their expertise and proven solutions to gain a foothold in other markets abroad.”

Read the full feature in the Nordic Fintech Magazine.

Watch the highlights below…

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Mastering Payment Management for Corporate Events: Simplified Solutions

By Susie Shyatt, US Business Development Executive

When it comes to corporate events, efficient financial management is critical. Whether you’re organizing a corporate retreat, an industry conference, or a large-scale public event, managing expenses smoothly and transparently is essential. Corporate-funded prepaid cards are transforming how companies handle event payments, making the process easier and more efficient.

The Pain Points of Traditional Payment Methods

The reality is that traditional payment methods like checks, ACH transfers, cash, and vouchers are riddled with challenges. Checks are costly, not just in terms of fees but also the time and resources required to process them. Someone has to be on-site to issue a check, and the recipient must have a bank account to access the funds.

ACH transfers, while more modern, still fall short. They’re slow, expensive, and offer no way to retract funds once they’re sent. Cash, on the other hand, brings its own headaches: manual handling, the risk of loss or theft, and high distribution fees.

Vouchers might sometimes work, but they’re limited in where they can be used and are often difficult to track. Issuing vouchers is usually a manual process, adding another layer of complexity to an already cumbersome system.

A Modern and Simple Solution

Corporate-funded prepaid cards offer a straightforward, effective solution to these issues. With these cards, you can load funds quickly and make them instantly available, simplifying the entire process of paying staff, covering event expenses, and distributing funds to attendees.

For example, when paying event crews or gig workers, self-issuing cards ensure that payments are secure and timely, eliminating the need for checks or cash. Managing expenses is equally simple. Staff can use the cards for rentals, deposits, transportation, per diems—whatever the event demands. And because every transaction is centrally recorded, budgeting for future events becomes much more manageable.

Attendees, such as members of President’s Clubs, can also benefit. They can receive cards to manage their own expenses without the limitations of traditional payment methods.

B4B Payments’ prepaid cards enable instant payouts, with funds immediately available. The platform is user-friendly, allowing you to manage all cards from a single dashboard, with features like freezing and reissuing lost or stolen cards. This doesn’t just save time; it provides peace of mind.

Additionally, these cards are inclusive, providing funds to underbanked or unbanked individuals and ensuring that everyone involved in your event is taken care of. Reloadable cards make recurring payments seamless, letting users meet their needs without disruption.

For companies with a global reach, our cards can be issued in multiple currencies, eliminating foreign exchange fees by transacting in local currencies. This global flexibility ensures your events run smoothly, no matter where they’re held.

Tailored Solutions for Key Stakeholders

Our solution isn’t one-size-fits-all; it’s designed to meet the needs of all organizational roles involved in event management:

  • Event Operations: Simplify logistics and vendor coordination.
  • Finance: Streamline payments and budgeting while ensuring financial transparency.
  • Human Resources: Ensure smooth, timely payouts to employees and staff.

By adopting corporate-funded prepaid cards, you’re not just simplifying your event management process—you’re cutting costs and enhancing financial transparency. Our solution directly addresses the pain points of traditional payment methods, providing a modern, efficient alternative tailored to the needs of today’s corporate finance leaders.


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A Night of Growth and Innovation: Highlights from B4B Payments’ 3rd Annual Client Forum

On 11 September 2024, B4B Payments hosted its 3rd Annual Client Forum at the prestigious One Moorgate Place Club in London. The event brought together clients, partners, and industry leaders for an evening filled with insightful presentations, product updates, and networking opportunities. This year’s forum was not just a celebration of B4B Payments’ achievements but also an exploration of the future of payment solutions and financial technology, highlighting developments such as Fusion Metal Cards and tailored financial solutions for the entertainment industry.

Business & Product Updates: A Glimpse into the Future

The evening kicked off with a compelling presentation by Account Director Tim Robson, who shared B4B Payments’ remarkable growth in 2024. Tim emphasised the importance of partnerships in driving B4B Payments’ success. He discussed how the travel sector remains a key growth area and shared insights into plans for expanding into new markets and verticals.
Tim’s presentation set the tone for the evening, underscoring B4B Payments’ commitment to continuous innovation and its dedication to meeting the evolving needs of clients and partners. The audience got a glimpse of the new developments on the horizon, indicating a promising year ahead for the company and its stakeholders.

Pioneering Payment Solutions with Thames Technology

Sustainability is a key driver for B4B. One of the standout moments of the forum was the engaging session by Andrew Toon, Head of Retail at Thames Technology. Andrew outlined the latest advancements in payment card technology, specifically focusing on sustainability within the card industry as well as highlighting the benefits of Fusion Metal Cards and Biometric Cards. These innovative cards represent a leap forward in card solutions, offering a blend of enhanced security, durability, and aesthetic appeal, making them an ideal choice for businesses looking to elevate their card experience.
Andrew’s presentation showcased how Thames Technology is at the forefront of transforming the card payment experience. The Biometric Cards not only enhance security features but also add a touch of sophistication to everyday transactions. This aligns perfectly with the future-forward ethos of B4B Payments, which is committed to offering cutting-edge payment features that cater to the evolving needs of clients. For businesses exploring premium payment options, the advantages of Biometric Cards were highlighted as a key differentiator in the market.

Inspiring Journeys: Stories from OneMoneyWay and Voly Entertainment

The forum featured inspiring guest speakers who shared their unique insights and visions for the future of payments. One speaker highlighted the challenges many businesses face with traditional banking models and explored how innovative solutions tailored for the SME sector are addressing these obstacles. Another speaker looked at how financial management is evolving in the entertainment industry, emphasising the importance of tailored payment platforms to support the complex financial operations of artists and professionals. The discussion underscored the critical role of flexible and dynamic payment solutions in empowering industries with specialised needs, paving the way for a more inclusive and innovative financial landscape.

Networking and Collaboration: New Ideas and Partnerships

Beyond the presentations, the Client Forum provided an atmosphere for attendees to connect, exchange ideas, and discuss the wider payments environment. Clients and partners talked about trends in the payment industry, whilst sharing ideas and feedback with the B4B team in a relaxed environment.
The forum not only provided a platform for showcasing new products but also acted as a catalyst for fostering partnerships that have the potential to drive industry-wide advancements. Discussions around cross-border payment challenges and the benefits of advanced payment card technology along with real-life stories about the many usages of B4B, sparked interest among attendees, opening up avenues for further partnerships and growth.

A Step Towards the Future

The 3rd Annual Client Forum was a testament to B4B Payments’ dedication to innovation, client success, and industry leadership. The evening encapsulated the spirit of progress and collaboration, from insightful business updates and pioneering product showcases to inspiring stories from industry leaders. As B4B Payments looks ahead to 2025, it does so from a strong foundation of growth, a commitment to excellence, and a community of partners and clients eager to embrace the future of payments. The forum highlighted B4B Payment’s role in shaping the future of payment solutions, offering innovative financial solutions across multiple verticals. Want to learn more about how B4B Payments are revolutionising the payment industry? Stay updated with our latest innovations and see how we can help your business navigate the future of payments, visit